Friday, January 9, 2009

LFC in the News

Exciting news for FRE and Palm Desert real estate: Susan Belknapp at OC Metro wrote a story this week about our auction in Palm Desert (www.FRE.com/265R4).

I have included the article, in full, below:

LFC tapped to bolster Palm Desert condo sales

Newport Beach-based company will utilize its Web site Freedom Realty Exchange to promote sales of Brava.
By Susan Belknapp Published: January 06, 2009 10:36 AM


LFC Group of Companies, the nation’s leader in online real estate auction marketing has announced today that it launched a new auction campaign on its Web site, Freedom Realty Exchange to help bolster sales of luxury condos in Palm Desert.

The Coachella Valley developer began to close out its remaining 16 condos on Dec. 17 and will continue with a bid deadline of March 5.

The auction comes during a prime period for desert real estate, as predicted at the recent California Desert Association of Realtor’s 2009 industry forecast. Experts from Brea-based Real Data Strategies Inc., said, “2009 will be the absolute best purchase opportunity in the desert that we’ve seen for a long time.”

Brava is a gated community with available 2 and 3 bedroom condos, ranging from 1,865 square feet to 2,200 square feet. The properties are loaded with luxury features.

“Brava’s developer has the foresight to act confidently, staying ahead of the game with a keen insight into keeping buyers happy and moving development forward in any kind of market conditions,” says William W. Lange, CEO LFC Group of Companies. “They see that the accelerated marketing our online auctions offer can speed up the process of clearing inventory, allowing them to focus on newer projects.”

LFC Group of Companies has served numerous Fortune 500 companies during its 30 years in business, including real estate companies, investors, financial institutions and government agencies by auction-marketing thousands of properties with an aggregate value in excess of $5 billion.

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